2024&Q3
Market research and positioning optimization
1. Carry out market segmentation and target customer profiling, and conduct detailed analysis of consumer behavior, preferences and needs of the target market.
2. Use market research results to optimize Yotoo's positioning strategy in the target market and clarify brand positioning, core competitive advantages and market positioning.
3. Establish marketing strategies for different customer groups to meet the needs and expectations of different groups.
2024&Q4
Product line optimization
1. Understand consumer needs through market research, adjust product line mix, and launch products that are more in line with market demand.
2. Optimize the design, packaging and quality of existing products to improve product competitiveness and user satisfaction.
3. Strengthen cooperation with suppliers to ensure product quality and stable supply, while exploring new product categories and supply channels.
2025&Q1
Market expansion and brand promotion
1. Increase marketing investment in target markets and expand brand awareness and influence.
2. Combine online and offline channels to carry out diversified advertising and promotion activities to increase brand exposure and user conversion rate.
2025&Q2
International Team Building
1. Recruit and train team members with international vision and cross-cultural communication skills.
2. Establish a multilingual customer service team to provide professional service support worldwide.
3. Strengthen team collaboration and communication to improve the team's execution efficiency and business level.
2025&Q3
Intelligent supply chain management
1. Further optimize the supply chain management process and realize intelligent monitoring and management of the supply chain.
2. Introducing Internet of Things technology and blockchain technology to optimize supply chain nodes and information flow, and improve the transparency and response speed of the supply chain.
3. Explore the establishment of a shared supply chain platform to realize supply chain resource sharing and collaborative management.
2025&Q4
Product system diversification and modular upgrade
The third quarter of 2025 - Product system diversification and modular upgrade
Promote the diversified development of product lines and form a more complete industry solution system to meet the needs of different business scenarios.
Establish a modular product architecture to improve system expansion capabilities, compatibility and customer independent configuration capabilities.
Comprehensively improve data analysis capabilities and enhance business insights and management decision support through AI technology.
2026&Q1
Digital Ecosystem Construction and Open Cooperation
Build an open digital ecological platform and attract third-party developers, service providers and partners to participate in ecological construction.
Promote API/SDK standardization and promote cross-system interconnection and industry collaborative innovation.
Deepen strategic cooperation with enterprise-level customers and create digital demonstration scenarios and industry application benchmarks.
2026&Q2
Security system strengthening and privacy protection upgrade
Introducing a new generation of security infrastructure to comprehensively strengthen data encryption, access control and intelligent risk control capabilities.
Continue to promote the upgrade of the privacy protection system to ensure compliance with international security standards such as GDPR and ISO27001.
Build an intelligent security warning and response system to improve the security resilience and trustworthiness of the overall business.
2026&Q3
Promote sustainable development and deepen intelligence
Promote the application of green technology and energy-saving solutions, and build an operating system and management standards for sustainable development.
Deepen the application of artificial intelligence and automation technology in business processes to improve the efficiency and intelligence of organizational operations.
Optimize global resource layout and cross-border collaboration system to achieve large-scale growth and long-term stable business development.
2026&Q4
Cross-border payment and settlement optimization
1. Optimize the cross-border payment and settlement system to reduce transaction costs and risks.
2. Explore and establish cross-border payment solutions to provide faster, safer and more convenient payment services.
3. Strengthen cooperation with financial institutions and payment platforms, and expand payment channels and service scope.